Privacy Policy

1. Introduction

Below we inform you, among other things, about who is responsible for processing your data, which data we collect in connection with your visit to our website and the use of our services, for which purposes we process this data, and to whom we may disclose this data. Furthermore, we inform you about the duration of data processing, the legal basis for processing (if applicable), and which rights you have regarding the processing of your data by us. This privacy policy applies to all your data that we already have or will receive in the future. Please note that we may update this privacy policy from time to time. The current version published on our website applies.

Personal data means any information relating to an identified or identifiable person (hereinafter 'personal data'). This includes, in particular, information such as name, address, telephone number, email address, and possibly IP addresses and device IDs. The term data in this privacy policy also includes non-personal and anonymized data. Processing means any handling of data, regardless of the means and methods used, including collection, storage, use, modification, disclosure, archiving, or deletion of data (hereinafter 'processing').

If you provide us with personal data of other persons, please ensure that these persons are aware of this privacy policy and only provide us with their personal data if you are authorized to do so under applicable data protection law.

2. Name and Address of the Controller

Responsible for data processing under this privacy policy is:

Huguenot5
Auberg 3, Basel, 4054, Switzerland
+41 79 296 83 87
rk@huguenot5.ch

3. Categories of Processed Data

When you visit our website, use our services, or contact us, we collect certain data. Generally, we collect these data directly from you. The personal data we process may include the following:

  • Data collected or disclosed when visiting our website or using our services, including IP and MAC addresses or device ID of the device used, cookies, pages visited and search terms entered by you, inputs in dialog boxes, ratings, time and duration of visits, clicks, referrer/exit URL, information on time of use, browser and device type, operating system used, internet service provider, and amount of data transferred.
  • Data exchanged in or related to contact with us, e.g., communication via letter, phone, email, contact form, etc. (especially name, contact details, gender, marital status, date of birth, job title, photo, employees, language, payment information).
  • Data provided when registering for a newsletter or downloading files (e.g., software), especially email address and name.
  • Data provided when creating a customer account for online shopping and related to orders made (especially username, password, chosen payment method, and delivery address).
  • Data related to offers and concluded contracts (e.g., contract date, type, content, product, parties, term, value, amendments, payment details, contact data, contact persons, billing and correspondence addresses, customer feedback, cancellations, disputes, etc.).
  • Data provided in the context of the comment function (especially email address, chosen username if not posting anonymously, and your IP address).
  • Data you provide when participating in contests, surveys, and similar.

The above data do not necessarily constitute personal data in every case. Generally, data collected from use of our services without registration (e.g., newsletter or online shop) cannot be assigned to a personally identifiable individual. However, this may be possible in some cases when combined with other data.

Please note that information provided in connection with the use of the contact form or comment function may include especially sensitive data (e.g., health data), which you provide voluntarily.

4. Purposes of Processing

We process personal data, as permitted under applicable law, especially for the following purposes:

  • Initiation, conclusion, fulfillment, and processing of contracts;
  • Offering, further development, and improvement of our services, development of new services, operation, maintenance, optimization, and ensuring security of our services and infrastructure;
  • Management of users of our services, identity verification, logins, and other authentications;
  • Maintenance, administration, and development of our customer relationships, communication with customers and third parties, promotions, advertising and marketing, offering tailored services and relevant content;
  • Quality control, creation of statistics;
  • Compliance with legal and regulatory obligations and internal rules, enforcement of rights, civil, administrative, and criminal proceedings, complaints, abuse prevention, investigations, and responding to inquiries from authorities and official bodies.

5. Legal Basis

We process personal data for the above purposes based on the following legal grounds, if such a basis is required under applicable data protection law:

  • Performance of a contract;
  • Compliance with legal obligations;
  • Consent given to us or third parties;
  • Legitimate interests of ourselves or third parties, in particular:
  • Offering and providing services;
  • Advertising and marketing;
  • Customer communication and relationship management;
  • User management, identity verification, logins;
  • Compliance with legal and regulatory obligations, enforcement, legal proceedings, complaints, investigations, and responses to official inquiries.

6. Publication and Disclosure of Data

We may publish and disclose data as follows:

  • Service providers (Data Processors)
    We may engage third parties to provide certain services (e.g., IT, application operation, administration, shipping, etc.) and to process and store data ('data processors'). These data processors may have access to personal data and process it on our behalf. We require them to comply with data protection law and to process data only as we do. Such data processors may be located in any country, especially Switzerland, Germany, Israel, and the USA.
  • Contractual partners
    We may disclose data to contractual partners (e.g., distribution partners, service providers, financial companies) for contract fulfillment, service provision, collection and marketing purposes, usage analysis and operation of our services, systems, and infrastructure, and payment processing. Possible recipients may also include buyers or interested parties in the acquisition of business units or companies or parts thereof. Contractual partners may access personal data and process it for their own purposes (e.g., contract fulfillment or compliance with their own legal obligations). They are themselves required to comply with applicable data protection laws. Contractual partners receiving personal data may be located in any country, especially Switzerland, EU/EFTA countries, and the USA.
  • Disclosures to authorities
    In certain situations, we may disclose data to authorities, official bodies, and other third parties when legally required or when we consider it necessary.

7. Retention Period

We store personal data as long as necessary for the purpose for which we collected it. Certain personal data are subject to legally binding retention obligations of ten or more years, which we observe. We may also store personal data for the duration of applicable limitation periods, which often amount to five or ten years. Personal data generated in connection with the use of our services (e.g., logs, analyses) and not subject to such retention or limitation periods are generally deleted earlier once we no longer have an interest in processing them. Data may be retained in anonymized form for longer periods. Unless explicitly agreed in a contract, we are not obliged to retain data for a specific duration.

8. Data Security

We implement appropriate technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction, or unauthorized access by third parties. Our security measures are continuously improved in line with technological developments.

9. Your Rights (Data Subject Rights)

Every data subject has the right to access personal data concerning them. They also have the right to request correction, deletion, or restriction of processing of their personal data and to object to such processing. Exercising these rights generally requires clear identification. If processing is based on consent, consent may be revoked at any time. In certain cases, data subjects have the right to receive data generated through online services in a structured, commonly used, and machine-readable format to enable further use and transmission. Requests related to these rights should be addressed to the contact details above. We reserve the right to limit data subject rights under applicable law, e.g., by not providing full information or by not deleting data. Please note that deleting your personal data may result in services being partially or fully unavailable.

Every data subject has the right to file a complaint with the competent data protection authority. For controllers in Switzerland, this is the Federal Data Protection and Information Commissioner. For controllers in the Principality of Liechtenstein, it is the Liechtenstein Data Protection Authority.

10. Cookies, Web Analytics, and Tracking Tools

We use various common technologies to collect, store, and evaluate data when you visit our website and use our services.

These include cookies, which can identify your browser or device. A cookie is a small file sent to your computer or automatically stored by your web browser on your computer or mobile device. When you revisit a service, it can recognize your browser or device using the cookie. Cookies can store user settings and other information. We use session cookies necessary to perform basic functions of the services; these are automatically deleted after use. We also use temporary and permanent cookies that remain longer on your device. Information collected through cookies enables us to improve our website and services according to customer wishes and offer you tailored offers.

You can block or delete cookies in your browser settings. Please note that blocking cookies may prevent full use of some functions, and deleting cookies will also delete any opt-out cookies you have set. Such opt-out cookies must be reactivated on subsequent visits; otherwise, you will be recognized as a new user and your data will be collected again.

Besides cookies, we use web analytics and tracking tools to measure and evaluate usage of our website and services, personalize services, and display tailored offers and advertising. Processing by these tools, often provided by third parties, is subject to their respective terms of use and privacy policies.

11. Integration of Third-Party Services

We integrate third-party services and content on our websites that may allow you to interact with third parties (e.g., YouTube videos or online payment through payment service providers). Data you provide may be transmitted to these third parties for processing and execution of the respective services or processed directly by them.

Please note that the data processing of these third parties is governed by their respective terms of use and privacy policies.